coach | consultant | facilitator

coach | consultant | facilitator

Become known as the go-to in your field

Hola! I’m Pame (pah-meh), I help people build brands that help you:

☻ Reach the right people
☻ Increase your impact
☻ Grow with JOY

Wanna work together?  Let’s talk!

You love the work that you do,
but it’s hard to explain it to other people. 

Your brand can be the bridge between where you are now, and where you want to be in the future. 

Strategic storytelling changed my life.


At age 27, after years of code-switching, people-pleasing, and working way too hard, I burned out and quit tech my job. As an immigrant and first-generation college student, I felt so much pressure to “get it right” to honor my family’s sacrifice.

Despite the fact that my life looked good on the outside, it felt terrible on the inside. It was 2017. I was scared, I was lonely, and newly unemployed. I had no back-up plan, all that I had was my story. Thanks to my ability to brand myself, I was able to re-invent myself.

All that I had was my story. Thanks to my ability to brand myself, I was able to attract new friends, new clients, and new opportunities.

I went from being a burnt-out professional to a person who starts businesses and tells her story on stages. My brand helped me explain to people who I was, what I cared about, and most importantly it told people how I could help them. My brand helped me land opportunities, clients, trips, and connect with the right people.

I’ve been featured on Forbes, spoken at SXSW, I started a paid speaking career, I’ve been invited to co-curate art galleries, and I even became a Lululemon Luminary.

It has been a wild ride. During the past five years, I’ve had AMAZING opportunities, and it all started with a brand.

I had nothing, but I could tell a good story. I learned to use my voice and be vulnerable. I learned to communicate strategically and reach my goals. All the great opportunities and connections that followed came directly to the brilliant brand I created.

Now I want to teach you how to do the same.

Your brand can be the bridge that connects the right people to your work.



If you’ve tried to change before and have gotten stuck in the past, you’re in the right place. In this program, I’ll teach you practical mindset frameworks to help when you stuck. Together, we’ll create a dashboard for your mindset + behaviors. I’ll be there to support you as you learn to embody the future-you of your dreams.


In between calls, you will have complete access to me via text/voice notes. I’ll be there every step of the way as you implement the strategies we outline. I’ll also be there to go down the rabbit-hole with you, if something comes up in-between sessions.


In our private coaching sessions, we will explore deeply where you are and where you want to be. Together, we’ll design a plan that will make your transformation inevitable. You will leave each call with a clear and simple document that outlines the steps you need to take between sessions.


Real change does not happen overnight. This program is designed to be spacious, meaning we have time to dig deeper into an area, if that’s what you need. We’re not winging it though! We’ll be leaning on proven frameworks and design a clear path for your success.


In our private coaching sessions, we will explore deeply where you are and where you want to be. Together, we’ll design a brand strategy plan that will make you meeting your goal inevitable. You will leave each call with a clear and simple document that outlines the steps you need to take between sessions.

6 monthly payments of  $750


You’re in the right place if:


• You’re tired of cookie-cutter advice and are ready to find YOUR unique path to sustainable growth

• You understand that creating a business/brand building is an opportunity for personal growth and are ready to put in the work

• You are an activist, healer, creative, or entrepreneur who wants to transform your life or community through your work

• You’re looking for a slow and steady way to grow that honors your inner rhythms

But Pamela, what if…

If all we’re doing is talking, how do I know this is going to work for me?

I’ve been in situations where the coach and I just talked about whatever came up. In the end, I felt a little better, but not any closer to my goal. My program is designed for action and each conversation is purposeful. I take you step-by-step through proven brand strategy and mindset frameworks to help you reach your goal. Yes, you’ll feel better. But you’ll also take action. 

I’ve already gone to the workshops, I’ve gone to the conferences, and bought a “YOU GOT THIS” mug. And nothing changed. How is this different?

As a proud self-improvement junkie, I get it. I went to ALL the things and just ended up feeling more lonely and with an even bigger mostly pointless to-do list. That’s the magic in this 4-month program. It’s tailored to you. No generic advice. This is a highly supported, customized way for you to take big scary action. (and I’ll be there every step of the way, promise!) 

I feel so lost. Is this really the best time to invest in myself if I don’t even know exactly what I want?

I’ve been exactly where you are. When I started this journey, I had just burnt out of my “dream” job. I was also lost. In the middle of that messy feeling, I thought I had nothing. Over time, I learned that I actually had everything I needed inside me. In our 4 months together, you will learn to use all the tools that took me from LOST to crystal clear on who I was, how I talked about it, and how I created a life I love. 

What if I get stuck while we’re working together?

Honestly, you probably will get stuck! I’m ready for that. With four months together, we’ll have the time and space to dig up the things that have made you feel stuck in the past. We’ll take them apart one by one until they’re no longer relevant. This program is highly individualized. The support you’ll receive is guided by your needs, your stumbling blocks, your perceived obstacles. 

I’m interested, what are the next steps?


Fill out the form

Please fill out the form below and I’ll be in touch! This will help me learn more about you. No worries if you don’t know all the answers, I’m here to help!


Let's talk!

I’ll email you back with your a link to book a call. I will answer any questions you might have about the program. We’ll chat about where you are, and see if this is a good fit. No obligation, no sales tactics.

If it feels like a good fit, I'll follow up with the next steps to secure your spot.

If we both determine that this is a good fit for you right now, you’ll be able to reserve your spot by paying the first installment ($750)